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  • CXLink Customer Experience Application – Oct 2024

The CXLink is the most innovative customer experience application out there, running on top of the Middle Office FFS  Digital Experience Platform, with set of components to choreograph series of events to track interactions and transactions across all integrated channels and touch-points, then respond appropriately with a tailored content mapped to customer behavior and needs. With CXLink Event, business users can create without coding, using visual drag and drop, unlimited number of scenarios, that listen to customer behaviors, across all integrated channels, and respond back with proper action that will push pre-defined content (for example, offering service promotions, or sending targeted e-mail messages or updating another banking system) through the designated channel at specified time.

 

With CXLink Report Customization, using drag and drop design builder, you can preview, export, or print visual data reports and output to PDF, Excel, or HTML formats. Theoretically, it can be used to report anything inside your organization.

 

Running on top of fully API-enabled FFS Middle Office Digital CX platform, CXLink application can work side by side with any other existing digital and online systems.

 

 

With FFS modern flexible architecture, CXLink application can also integrate with all host back-end systems.

Under the hood, we have built these micro-services engines that act as mid-office and work together to integrate to all islands of host systems, databases, repositories, through the omni-cross channel connector that connect all type of channels (web, mobile, branch, ATM, KIOSK, call center and social) based on the role, security privileges and preference of the individual user.

We provide all these capabilities from a single unified digital experience platform. 

 

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