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FAPFinTech Alliance Program

Innovate, Integrate,
and Go to Market Together

The FFS FinTech Alliance Program is designed for fintech innovators who have built solutions that complement or integrate with FFS eMasraf Digital Banking. Connect, certify, and jointly promote solutions to banks and financial institutions across MENA.

Partner Ecosystem

🤝
Reseller Program
Resell & bundle FFS platforms
💡
FinTech Alliance
Integrate & co-market fintech
ACTIVE
☁️
Cloud Hosting Partner
Host FFS on your cloud
⚙️
Value-Added Partner
Deliver services on FFS
eMasraf
Primary Integration
MENA
Financial Sector Access
API
Certification Available
Co-Sell
GTM Support
TAM
Expansion

Program Overview

The FFS FAP Program

A structured program with commercial, technical, and GTM support from day one.

Who This Is For

🚀FinTech Startups & Scale-ups
💳Payment & Financial Service Innovators
🏦Digital Banking Solution Providers
🔌Open Banking & API Platform Companies

What You Can Do

✓Integrate your fintech solution with eMasraf Digital Banking Platform via API
✓Access banks and financial institutions across the MENA region through FFS
✓Co-market and co-sell with FFS to existing and new banking clients
✓Get listed in the FFS FinTech Alliance ecosystem directory
✓Expand your Total Addressable Market through FFS's banking network

Partner Benefits

What You Get as a FAP Partner

🔌

Technical Integration Support

API access, integration documentation, sandbox environment, and FFS engineering support throughout integration.

✅

API Certification

FFS formally certifies your integration through the FAP Tested & Verified process — giving banks confidence.

📣

Joint Marketing

Logo on FFS FAP pages, co-branded campaigns, and promotion through FFS's banking networks.

🤝

Co-Sell Opportunities

FFS actively refers and co-sells FAP solutions where they match customer needs — expanding your deal flow.

🌍

Market Access

Instant credibility and reach into MENA's regulated banking sector — a market that typically requires years to enter.

📈

TAM Expansion

FAP expands the Total Addressable Market for both FFS and fintech partners — increasing average deal size.

Joint GTM Activities

🌐Website Listing

Your logo on FFS FAP pages with a link to your website — ongoing co-branding and discovery.

📨Lead Referrals

FFS sends qualified referrals where they identify sales opportunities matching your solution.

💼Co-Sell

FFS jointly drives sales with you — combining FFS's banking relationships with your fintech innovation.

📣Co-Marketing

Joint campaigns, events, case studies, and content targeting MENA banks and financial institutions.

Integration Path

Certified Integration
with eMasraf

The FAP Tested & Verified Integration Program is a formalized process that FFS undertakes to certify your solution on eMasraf infrastructure — ensuring your product functions in line with joint customer expectations.

01
API Review
FFS reviews your API specification and integration design.
02
Sandbox Testing
Your solution tested on eMasraf sandbox environment.
03
Certification
FFS issues formal FAP certification upon successful testing.
04
Go Live
Your solution listed on FFS FAP pages as a certified partner.

How to Join

Become an FFS FAP Partner

Simple, fast onboarding to get you started quickly.

1
Apply for FAP Membership
Submit your FAP application detailing your fintech solution, integration capability, and target market.
2
Technical Assessment
FFS engineering reviews your API and integration approach and agrees on integration scope.
3
Tested & Verified Certification
FFS runs the formal certification process on eMasraf infrastructure to joint customer standards.
4
GTM Activation
Go live on FFS FAP partner page, access co-marketing resources, and begin receiving referrals.

Join the FFS Partner Ecosystem

Ready to Grow
Together?

Join a growing ecosystem of partners building on, selling, hosting, and extending FFS platforms — with full commercial, technical, and marketing support.